What Counts as Personal Data?
A lot of DPDP confusion starts with teams underestimating how much information in their product and workflows is actually tied to real people.
Where teams miss it
- Signup/account information
- Support conversations
- Analytics and event data tied to accounts
- CRM and lifecycle tooling
Practical takeaway
Do not think in terms of only obvious profile fields. Think in terms of what information in your stack relates to identifiable people and shapes decisions, workflows, or records around them.