Operations

Consent Under DPDP

Audience: founders, product, growth, ops · Last reviewed: March 2026

Consent is not just a checkbox problem. It is a workflow design problem involving language, timing, purpose, and what the business really does after collection.

Where teams get it wrong

What to review

  1. Signup flows
  2. Lead-gen forms
  3. Email/SMS capture points
  4. Checkout and lifecycle communications